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Facebook Certified Community Manager Sample Questions:

1. A community manager of a large community for professionals is developing a content calendar to offer themed content to help members who are in the early stages of their careers. The group has had low engagement for the past year.
Which strategy should the community manager use to plan the most relevant content?

A) Research popular content themes that may be relevant to the community.
B) Review data for insights into high-performing content in the community.
C) Survey community members for their most frequently asked questions about content themes.
D) Ask community members to share their most memorable community posts.

2. After several years of rapid growth, a highly engaged group loses its original community manager. When someone new assumes the role, they discover many posts violate community guidelines and require moderation. This new community manager therefore wants to establish a strong presence and clarify the group rules.
Which option is the most efficient method to re-establish communicate community guidelines?

A) Tag members in a post when they violate the community guidelines
B) Share the community guidelines in an announcement post
C) Comment on posts with links to the community guidelines
D) Remove members who have previously violated the community guidelines

3. A private institution that educates about political issues runs a public Facebook group to increase awareness of the importance of politics for young adults (ages 18-25). The goal is to promote healthy debate.
Which two strategies should its community manager implement to help achieve this goal? (Choose 2)

A) Post applicable community guidelines and pin that post as an announcement.
B) Tag members in every topic discussion to encourage them to comment.
C) Mute members who repeatedly violate group rules.
D) Use an analytics tool to determine which content is best to provide.

4. A well-known women's fashion brand has a significant online presence and a strong customer base in the 50-65 age group. To attract a younger demographic, the company contracts with a famous designer to launch a new line, which launches in one month.
Which two actions should the community manager take to increase brand awareness? (Choose 2)

A) Comment on competitor posts so that their community learns about the new line.
B) Invite fashion influencers to promote the new line during a live launch.
C) Run targeted ads across all the platforms that the brand uses.
D) Ask community members to create a post and tag several friends.
E) Start new social media accounts to target the new demographic.

5. It's April, and Earth Day is approaching. A parenting group has shown interest in sustainability, so the community manager brainstorms new ideas to engage the community.
What are the two most efficient steps for the community manager to take to inform campaign planning? (Choose 2)

A) Launch a poll to understand which topics are of interest
B) Analyze post themes from the last three Aprils
C) Watch the top three nature documentaries released this year
D) Conduct a search of sustainability keywords
E) Review the geographic locations of group members

Solutions: