Marketo Certified Expert : MCE Exam

  • Exam Code: MCE
  • Exam Name: Marketo Certified Expert Exam
  • Updated: May 31, 2026
  • Q & A: 77 Questions and Answers

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Marketo MCE Exam Syllabus Topics:

TopicDetails
Topic 1
  • Set up a logical, scalable foldering system: Understanding Local Assets in a Program
  • Upload images and files, or grab them from the web
Topic 2
  • Event Management with Marketo: Understanding Event Programs
  • What are my leads doing: How to Review the Activity Log
Topic 3
  • Learn how a lead status goes from anonymous to known and how to change a lead status
  • Create a custom view of leads: Custom Tab for Lead Detail
Topic 4
  • Working with Channels: Create a Program Channel
  • Check a lead’s activity: Reviewing Lead Details
Topic 5
  • Identify junk data, learn about merge
  • de-dupe:Working with Duplicate Leads
  • Control your Lead Database: Data Management
Topic 6
  • How to send out an email when a lead fills out a form: Email Auto Response
  • Configure email settings:Block Field Overwrites: Identify which Fields should not Overwrite
Topic 7
  • Know about Channelsand TagsIgnored Fields and Blocked Field Updates during List Import
  • Add social tools to landing pages:Social buttons
Topic 8
  • Set, create, and edit user roles and assign them to users: Managing User Roles and Permissions
  • Renaming Marketo Assets: Rename Marketo Assets

Reference: https://go.marketo.com/rs/561-HYG-937/images/MarketoMCEPrepGuide2.pdf

What is the duration, language, and format of Marketo Certified Expert, MCE Exam

  • Passing mark: 70%

  • Number of questions: 75 questions

  • Exam number: AD0-E552

  • Language: English, Japanese

  • Duration: 90 minutes

  • Question format: Multiple choice and multiple select

  • Exams are scored based on the number of correct answers divided by the total number of questions

  • Delivery: Onsite/Online proctored (requires camera access) or test center proctored

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Prerequisites for Marketo Certified Expert, MCE Exam

At a minimum, the candidate seeking accreditation as a qualified market expert must have a combination of:

  • Over 1 year (800-1000+ hours) of hands-on experience using Marketo's conceptual knowledge and recognizing the business context of using advertising and marketing automation.

  • 1 year of experience as an advertising and marketing automation professional

  • Advertising and marketing of data sources.

  • Basic knowledge of marketing automation.

  • Marketing automation tools

  • Analysis and reporting tools

  • Task management

  • 1 to 2 years of experience in advertising and general marketing

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